Whether you’re building a course from scratch or giving an old one a fresh glow-up, keeping a few key “I”s in mind will set you on the path to success:
🔵 Intentionality – Every video, quiz, and discussion should connect back to your learning objectives. Don’t just add content because it’s there; add it because it has a purpose. This focus helps learners stay on track and truly absorb the material.
🟠 Interactivity – Learning is active, not passive. Incorporate activities that spark curiosity and participation — from polls and discussions to case studies and simulations. The more your learners do, the more they retain.
🟢 Inclusion – A great course design is for everyone. That means accessibility for all learners, representation that reflects diversity, and content that respects different perspectives and learning styles.
But wait — let’s add a few more “I”s that can make a difference:
💡 Innovation – Don’t be afraid to try new tools, formats, or approaches. Whether it’s a fresh video style or a creative group project, innovation keeps courses exciting and relevant.
🔍 Insight – Use learner data and feedback to continuously improve your course. What’s working? What’s not? Insight helps you make informed decisions to better meet your learners’ needs.
🤝 Inspiration – Design courses that inspire learners to apply knowledge beyond the classroom. When learners feel motivated and connected, their growth and success soar.
Your Turn
What “I” would you add to this list? Drop your thoughts below — I’d love to hear how you bring instructional design to life in your courses!
